Tuesday, 22 June 2010


Dear friends,

There’s one goal at this World Cup that has millions of fans around the world talking: using this unique opportunity to guarantee education for every single child. And what do we need to achieve that goal? That’s where you come in.

Your support couldn’t come at a better time: now the South African President has invited world leaders to a summit at end of the World Cup to discuss the plan to deliver education for all. This is the perfect opportunity, as the campaign for the World Cup ends, to focus on the campaign for universal education.

If countries’ governments don’t believe there is a global demand for action on education, they won’t agree to fix the problem. Issue your own Yellow Card calling on world leaders to guarantee education for every child, and we’ll deliver it directly to them before the Final.

World leaders need to agree on a plan to provide education, and to do that they’ll need to hear from all of us united in our demand to make education the lasting legacy of this World Cup. That’s where your Yellow Card could make the difference:


Our nine million supporters are drawn from cities, towns, and villages in over 120 countries, and have shown their support in an incredible range of ways. Teachers, students, local education activists, football fans and celebrities have all rallied, and whether they’re doing it using email, mobile phone, social networks or attending the World’s Biggest Lesson, we are becoming a global voice too large for world leaders to ignore.

In villages throughout Bangladesh, thousands of children have taken part in football matches in support of 1GOAL, joining 194,047 fellow Bangladeshis who have sent SMS messages to join the call for education for all.

In Senegal, the Senegalese President invited hundreds of 1GOAL supporters to the Presidential Palace where he made a public commitment to the 1GOAL campaign and its aim of making sure every child receives an education.

While in the United States, 1GOAL received national attention when the Good Morning America TV program visited a South African school in Soweto with the 1GOAL team.

You can be part of this global movement building momentum towards a world where every child is guaranteed an education, by sending your own Yellow Card to world leaders before the World Cup Final:


This opportunity is too good to miss – global attention will be on Africa, and world leaders will be pressed on the issue of education. Help us reach 10 million supporters by filling out your Yellow Card today.

Thanks for making a difference,
The 1GOAL team

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